QUALITIES
Fragrant Earth are renowned around the world for the quality of their essential oils.  Not enough people realise that there are different grades and qualities of essential oils.  Everything you read and see claims to be the best!  Have you ever seen an advertisement or label that says 'poor quality, low grade'.  We very much doubt it.  It's clear that low grades do exist and this is often reflected in the price.

THE DIFFERENCES
We love plants and want to give the best that nature can offer.  So we concern ourselves with where the plant is grown and how it is grown, etc.  We also believe that we were born to live and work in a Fragrant Earth so, for us, the impact and vitality of the aroma counts for as much as the growing method.  We like to know all about our essential oils and other products – the provenance.

In the world of essential oils there are, roughly speaking, different sectors – Pure & Natural, Natural, Industrial, Nature Identical.  There are blends, adulterations, extensions, fractionations, rectifications plus poor distillations, poor harvests – this list goes on.  That's why so many professional therapists have come to rely upon Fragrant Earth because we have never compromised our essential oils.  We trade in the best available for those who demand the highest quality and that extra something found in the elusive fragrance of nature.

CARING
Whether in medicine ,aromatherapy, pharmaceuticals, cosmetics or perfumery, our customers are those who want the best and effective for their end use.  We serve the caring professional and we work alongside those who care at every stage from plant to person.  This is why we emphasise 'wild crafting' and 'organic growing' and pay attention to environmental issues.  This is why we use analysis as a tool rather than using it to rectify a poor product.  For us, nature is supreme.  We measure its yield, not alter its being.